Customers purchase cosmetics to enhance their beauty, style, and fashion. If the product doesn’t look good on the shelves, nobody will take it home. Custom packaging is the most crucial part of the branding and marketing process. It is essential to have a solution that triggers customer’s emotions and feelings. 70% of the shoppers say […]
In today’s world, businesses are constantly looking for new ways to increase sales and customer engagement. One of the most effective strategies is using wholesale cosmetic boxes. Wholesale cosmetic boxes can help boost sales in a variety of ways, from offering discounts on bulk orders to providing customers with samples and promotional materials. In this […]
Often overlooked, custom packaging plays an essential role in enhancing the customer experience and influencing them to purchase your products. It is the presentation of your product and brand in the crowd. When designed rightly, cosmetic printed packaging provides you an opportunity to leave a lasting impression on the targeted audience. It is the first […]
Every product you sell in the market needs packaging. It is the first physical touch-point, it is your billboard, and it works hard for you. Moreover, almost 70% of customers admit that customization and personalization compel them to make the purchase. To stand out in the market and boost sales, discover the best practices to […]
A recent study has proved that lightweight and smaller packages are affordable and offer convenience to the customers. When it comes to custom packaging, a small reduction in the inches can improve your bottom line. Oversized or poorly designed boxes may have several side effects on your business. You will end up paying more than […]
The cosmetic industry is a saturated place with hundreds and thousands of brands competing for customer attention. Big brands have a strong place in the market and are well-recognized by the buyers due to their unique packaging designs. Whether you are a big or small brand, custom packaging is extremely curial for your business to […]
Designing cosmetic packaging is an exciting process. From the very start to the last, everything needs to be on point. Every brand needs an ideal solution that makes customers feel connected to the brand and showcase the product exceptionally. Cosmetic products are all about making you feel good about yourself, and their packaging should make […]
One thing which every woman loves to carry around is her favorite lipsticks. With an amazing array of choices available for lipstick in the cosmetic market, it has become difficult for customers to agree on one option. One thing which influences the customer purchase decision is the packaging design. It is a fact that how […]
It is quite easy to spot the product of a big brand even from miles away. The reason is brands put effort into designing a unique and innovative packaging solution. Why can’t businesses use simple brown boxes to package and ship products? There is an endless list of the reasons. A customized solution not only […]
Are you tired of seeing your sales fall with each passing day? Despite having a high-quality product and a good marketing strategy, you are still not achieving the set goals. Take a moment and consider all your efforts to figure out what you are doing wrong. One of the biggest reasons why most cosmetic brands […]
Only a few brands think about the experience while designing product packaging. How customers feel when they unbox the product significantly impacts the impression. Every customer expects something good from their favorite cosmetic brands. Don’t take the packaging box only as the mean of taking your product from point A to point B; it is […]
Have you ever received a product packed in an over-sized box? We already know the answer. Many cosmetic brands opt for one-size boxes to package and deliver the products. It is non-sustainable practice which only results in waste. Choosing the right size boxes for your products has become essential than ever. When we talk about […]
