In this competitive scenario, few industries are capable of making sense of marketing through packaging. The cosmetic industry is one of them who used Custom Mascara Boxes Wholesale for launching a new product line and developed a fan following in their niche. Indeed, it takes hard work and passion to gain a giant position in the market. Fashion accessories like mascara are one of the hottest and most selling products in the cosmetic industry. Because it’s an increasing trend of using such fashion items, so brand investing the packaging of mascara products which offered them a good amount of profit. Hence, here are 10 ideas that show your fashion products are not inferior to anyone.
Target the demographic by utilizing unique designs
Yes, the packaging design and ideas solely depend on the target audience, so you should understand that what is demographics and psychographics to the customers and what they desire? If your target audience is teenage girls, the Custom Printed Mascara Boxes should be according to their taste and appealing enough for their level. We know that teens love the sparkle and bold colors that fascinate their eyes. On the other hand, sober ladies love minimal designs in these boxes. Hence, the fashion brands need to design these boxes according to their target audience, which they are going to communicate with them.
Add minimal fonts and short messages
The utilization of interesting typography on these boxes can help to make them a more appealing and good idea of marketing. Indeed, short messages and custom fonts grab customers’ attention and give a professional touch to the product as well. But you need to use them properly and leave memorizing effect in customers’ mind. It will not only accentuate the beauty of fashion items, but bold font’s state your brand statement. Hence, add professional, but minimal fonts on these boxes and get raised sales that ultimately affect your profit.
Showy colors should be your top priority
As a cosmetic brand, you have to launch the mascara products in a glitzy and flashy packaging. Yes, the color selection is a very important factor that you must keep in your mind. For this reason, the cosmetic brands should stay with the brand image that stands them differentiated from the rest of the competitors. So pick the right color palette for these boxes that a true representation of your fashion brand.
Use spectacular finishing and printing options
In the printing niche, you can find countless printing & design options that can be used to craft these boxes as per your brand personality. The offset and digital printing artwork and tools can use to bring a charming and fascinating look into these boxes. What’s more impressive to use Spot UV, Matte and Gloss finishing methods that help to craft artistic packaging?
Decorate packaging with catchy and floral patterns
The unique and floral designs always fascinate the lady’s eyes and create an adorable outlook of the shelf. The colorful floral themes and patterns can add a retro as well as a luxurious look to your branded mascara. The bold and wild patterns can help the brands to appeal to the customers and keep the products jump off the shelves as well. Hence, you can add a feminine look into these boxes with rich floral patterns and designs.
Apply a window-sheet for strong visuals
No one can deny the importance of eye cosmetic products, so we know that mascara brands tend to produce tempting & enthralling packaging. That’s why a window style packaging plays a vital role in giving you communication strategies a successful path. Indeed, this kind of packaging boosts the visual effect of the products and enough able to grab customers’ attention.
Pay attention to the finest quality materials
The integrity of the mascara products relies on the high-quality features of these boxes. The packaging for the mascara products should be of the finest quality. For this reason, cosmetic brands can explore the best stock options. The Kraft and cardboard materials are ideal choices that have durable, flexible and thick nature & features. However, these boxes are resilient enough to protect the fashion item from getting crumbled, crush or collapse.
Find special styles and shapes in packaging
Do you desire to leave a lasting impression on buyers? Then inspirational packaging styles and shapes play a vital role in this regard. For this, the eye-fashion brands can pick pillow, square, rectangular and many other styles in these boxes. In this manner, cosmetic brands can reliably standout in their niche and get a huge success by impressing the target audience. Usually, the unique style of packaging helps the brands to build an exclusive identity and get a chance to sell their products faster.
Use green slogan to impress fashion lovers
For promoting the mascara products, green and Eco-friendly is an affable solution. Now customers adore perceiving the brands and products as environment-friendly. For this reason, these boxes can be customized with Kraft and cardboard materials that are Eco-friendly. With the increased concern about green packaging, now cosmetic brands should turn towards ecological packaging options.
Print interesting marketing features
Well, the Cosmetic Boxes New York is a powerful tool of marketing and the cosmetics brands can count for making their packaging impressionable. From the logo color to tag lines, company name, slogans and product detail all the elements are equally crucial for marketing. Therefore, the brands need to design these boxes with interesting information, benefits, and facts that would remain as the emblem of the product packaging ideas.