The beauty industry is here for decades and will stay forever. After all, everybody wants to feel and look beautiful. Eyes are the most prominent feature of our face, and lashed adds beauty to it. Mascara is the most used beauty item to enhance the beauty of the eyes. From the use of fake lashes […]
As an e-commerce brand or a new startup, you don’t have too much money, and many crucial areas require a good investment. With other essential areas to fund, many brands argue on investing in customer packaging is not worth our money. It makes sense for them to invest in standard boxes in bulk rather than […]
The cosmetic industry is a pretty congested place. Several brands are competing to be on the top, but it is not easy. The key to build a long-term relationship with customers is to meet their expectations and adjust to their needs. In general, you have to choose a solution that protects the product, is sustainable, […]
When it comes to packaging and shipping cosmetic products, they need special care and protection because of the delicacy. Delivering intact and undamaged products to the customers is critical to growing your business. To get the best solution, brands usually go over the board to keep the product protected during storage and distribution. But it […]
Over the last few years, die-cut packaging with windows is getting popular with time. Window cuts help to create illustrative patterns and designs. When we talk about die-cutting, it is the process that involves a machine that cuts the shape into the desired unique shapes. With innovatively designed packaging, you can highlight your product in […]
The trend in the packaging industry is changing with time so do the customer demand. The need for great value and high transparency is increasing this year. 2021 proves to be a good year for the cosmetic industry as new trends are popping in the industry. Brands are focusing on aesthetics and functional value to […]
Compete on the shelves! Be unique! Break the rules! These are some of the key principles of a good packaging design. Since most of the buying decisions are made in the stores, and you cannot let this opportunity waste. As a bath bomb brand, you have to face a tough time in beating the competition. […]
We all know how a good packaging design can influence customer’s purchase decisions. It is proof that the visual appeal and aesthetics matter a lot. It is time for cosmetic brands to invest in the quality and look of the packaging boxes to make a strong first impression on the customers. The cosmetic industry is […]
When you aim to deliver an exceptional experience to customers through product packaging, there are many factors to consider. Getting the right solution means you have to keep a balance between the quality and the cost. If you are a pro at it, you will find many ways that your box not only looks good […]
Wise brands always look for ways to reduce cosmetic packaging costs. Whether you like it or not, the customer’s demands are changing with time. They have become pickier than ever and except sustainability. All this means that you have to change your ways in how you package and present your products to the customers. But […]
Whether it is a retail store or e-commerce, the main goal of every brand is to maximize sales and increase brand exposure. The competition in the retail market may seem overwhelming but it doesn’t mean to stand back and watch. Product packaging can play an essential role to leave a lasting impression on customers. Some […]
You have just produced a high-quality product. You worked on every element to make the whole smooth process smooth, and everything has paid off now. Finally, the time has arrived to package and appealingly present your product. The first goal is to make the product arrive at the customer’s doorstep in a first-class condition. When […]
